Guides for founders and product teams, page 3.
Plain-English playbooks on app and software costs, MVPs, mobile apps, ERP and CRM, AI and industry products, written for founders and operators who value execution over fluff.
Hiring a Team · 9 min read
How to Hire App Developers in India: Freelancers, Agencies or a Product Team
Freelancers, agencies or a product team: how to hire app developers in India, where to look, how to vet them and the red flags that should end the conversation.
Read the guide →Hiring a Team · 9 min read
Outsourcing Software Development to India: A Practical Guide for US, UK and Australian Companies
How US, UK and Australian companies can outsource software development to India well: time zones, contracts, IP, communication and choosing the right team.
Read the guide →Product Strategy · 7 min read
MVP vs Prototype vs Proof of Concept: What Each One Is and Which to Build First
What a proof of concept, a prototype and an MVP each prove, who they are for and which one to build first for your startup.
Read the guide →Product Strategy · 8 min read
How to Validate a Startup Idea Before You Spend Money on Development
Customer interviews, landing page tests and prototypes: how to validate a startup idea and read the signals that say build, pivot or stop.
Read the guide →Enterprise ERP · 7 min read
ERP vs CRM: What Is the Difference, and Which Does Your Business Need First?
What ERP and CRM systems each do, who uses them, how they connect and which one a growing business should put in place first.
Read the guide →Business Software · 8 min read
Custom CRM vs Salesforce, HubSpot or Zoho: When Building Your Own Makes Sense
When Salesforce, HubSpot or Zoho is enough and when a custom CRM makes more sense: cost, process fit, integrations and ownership.
Read the guide →Enterprise AI · 9 min read
How to Build an AI Chatbot for Your Business That Answers From Your Own Data
A step-by-step plan to build an AI chatbot that answers from your own documents, with sources, guardrails and a safe pilot.
Read the guide →Enterprise AI · 7 min read
RAG vs Fine-Tuning Explained for Business Teams: Which One Does Your AI Product Need?
What RAG and fine-tuning each do, how they differ in cost, accuracy and freshness, and how to choose for your AI product.
Read the guide →Enterprise AI · 8 min read
AI Agents for Business: Practical Use Cases, Real Limits and How to Start Safely
What AI agents are, where they help in sales, support, finance and operations, where they fall short and how to start with a safe pilot.
Read the guide →Mobile Engineering · 8 min read
How to Get Your App Approved on the App Store and Google Play: Common Rejections and Fixes
The common reasons apps are rejected by the App Store and Google Play, a pre-submission checklist and what to do if your app is rejected.
Read the guide →Mobile Engineering · 8 min read
Mobile App Security Checklist: 15 Checks Every App Should Pass Before Launch
Fifteen security checks for mobile apps before launch, covering storage, login, APIs, permissions, payments and testing, based on OWASP guidance.
Read the guide →Industry Guides · 9 min read
How to Build a Multi-Vendor Marketplace App: Features, Payments and Launch Plan
The three sides of a marketplace, the features each needs, how split payments work, how to onboard vendors and how to launch without building everything at once.
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