Web Development

On-site SEO Development

Much of SEO is engineering: how fast pages load, how they are structured and whether search engines can read them. We build that into the site, so content work pays off.

What we build

  • Technical audit

    Crawl, indexing, speed and structure problems found and ranked by impact.

  • Page structure and metadata

    Titles, headings, canonical tags and internal links that match how people search.

  • Structured data

    Schema markup for organisations, services, articles, FAQs and products.

  • Site speed

    Image, script and caching improvements that raise Core Web Vitals.

  • Sitemaps and crawl control

    Clean sitemaps, redirects and rules so search engines find the right pages.

How we approach On-site SEO Development

We start with a crawl and a speed test to see what search engines and users actually experience. Fixes are ranked by impact: indexing and canonical problems first, then page structure, structured data and performance. Everything is done in the code, not with plugins, and we re-check after release so improvements are confirmed rather than assumed.

When this is a good fit

A good fit when

  • Your site is slow, hard to crawl or has thin or duplicate pages.
  • You are launching or rebuilding and do not want to lose rankings.
  • You want SEO and AI search visibility handled in code, not by plugins.

How an engagement works

  1. 01

    Scope

    A free strategy call, then a clear proposal with scope and priorities.

  2. 02

    Plan

    A PRD and, where useful, a clickable prototype before building starts.

  3. 03

    Build

    An in-house team builds in stages, with demos along the way.

  4. 04

    Launch and improve

    Release, then keep improving with the people who built it.

Questions about On-site SEO Development

Do you write content too?

This service covers the technical and structural side. We can advise on content structure, but ongoing content writing is separate.

Can you promise rankings?

No one can. We improve what you control: speed, structure, markup and crawlability. Rankings also depend on content, competition and time.

Does this help with AI search tools?

Yes. Clear structure, structured data and crawlable pages also help AI assistants understand and cite your site.

Have a product in mind?

Tell me what you want to build. The first call is free, and you speak with me directly.

Book a free strategy call